(Creative Director / Designer)
Disaya Sorakraikitikul: Arrived in the UK in 1995, Disaya's obsession with fashion was brought further when she decided to pursue her education at the world's renowned fashion school, Central Saint Martins College of Fashion and Design. While there, Disaya was given the opportunity to train with John Galliano and won many fashion awards in London and Paris.
Her outstanding works were featured in fashion and style magazines like Dazed & Confused UK, Tank and Jalouse. Having completed both undergraduate and postgraduate levels at CSM with distinctions, Disaya is highly influenced by London and the unique creative element embedded within the city. This influence is revealed in all her works and collections, which illustrates her quirkiness and eccentricity alongside femininity and elegance. Despite being offered a career to work beside Alberta,
Disaya instead decided to engage in her fashion career by launching her first lingerie label, Boudoir By Disaya. Boudoir by Disaya was first presented to the public at ELLE Fashion Week in 2004. Subsequently, Disaya, having been driven by the success of the launch of Boudoir by Disaya, has widened her product offering and decided to include the Ready-to-Wear and Costume Jewellery collections into the product portfolio. This core collection is named after the designer herself, Disaya.